An original point of sale Guinness promotional card backed poster
The design repurposes a well-known First World Ward recruiting poster
This copy has two vertical tears at the top where it would have been displayed on a London Transport Publicity Department ‘flip chart’ prior to receiving approval
effortlessly conveying how the fund would provide new opportunities for wounded soldiers through re-training
held at the Serpentine Gallery
Lithographic proof page from the Curwen Press: Heads, Figures, and Ideas (Scholar Group, Henry Moore) Miro An original point of saleOriginal lithographic proof, Two Women; and Seated Madonna, by Henry Moore (1898 1986), Curwen Press, 1958. From the portfolio Heads, Figures, and Ideas, printed by Curwen Studio, London, and published by George Rainbird). A higher resolution image is available for viewing on request